Tag: Copywriting Reading List

Five books to buy a copywriter for Christmas

Five books to buy a copywriter for Christmas

If you’re a copywriter wondering which books you should ask for this Christmas, or if you’re searching for the best books for copywriters… Help is at hand. Here you’ll find five recommendations that will help inspire and influence anyone who writes to sell. In fact, influence is actually the title of the first pick… Influence by Robert Cialdini Most copywriters […]

December 13, 2013 | By | 1 Reply More
Reading List: September 2013 – Kurkov, Marais and Ariely

Reading List: September 2013 – Kurkov, Marais and Ariely

A slightly European feel to this month’s copywriter reading list… Though, that said, we do end on an Israeli American Psychologist! So, without further ado… Here are my picks for this month: The Gardener of Ochakov by Andrey Kurkov I really like this guy’s books. In fact, I’ve been reading him ever since his first book […]

September 3, 2013 | By | Reply More
Reading List: July 2013 – Vargas Llosa, Coetzee and Fisher

Reading List: July 2013 – Vargas Llosa, Coetzee and Fisher

Apologies to those who missed the June reading list. Due to me travelling so much last month, I wasn’t able to put one together. But I’ve taken this opportunity to slightly change the angle of my reading lists. Whereas before I was telling you what I’ll be reading over the next month, from now on […]

July 2, 2013 | By | 1 Reply More
Reading List: May 2013 – Auster & Coetzee, Berger and Roth

Reading List: May 2013 – Auster & Coetzee, Berger and Roth

We’re already into May and I’m already well into my first recommendation for this month. First though, let’s just recap on last month’s suggestions… We had What is the What by Dave Eggers and I must say it was an excellent book. If you haven’t read it yet, make time for it. I’m not sure […]

May 11, 2013 | By | Reply More
Reading List: April 2013 – Eggers, Cialdini and Mayle

Reading List: April 2013 – Eggers, Cialdini and Mayle

Following my guest post in John Forde’s excellent Copywriter’s Roundtable, I received an email from a fellow copywriter called Tony. He was interested in my idea of fuelling your brain by reading books that aren’t typically associated with copywriting. Don’t get me wrong, each month I make sure I read at least one book that […]

April 4, 2013 | By | 4 Replies More