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RSSCategory: Great Copywriters

An Open Invitation to all UK Copywriters

An Open Invitation to all UK Copywriters

It’s been a while… But I’m glad to be back in touch today with a very exciting opportunity for you. As you may know, for many years now I’ve worked with a company called Agora. For those who don’t know about Agora – it’s an international publishing business that was built out of the direct mail days […]

April 9, 2015 | By | Reply More
Why top copywriters add another string to their bow

Why top copywriters add another string to their bow

The North of England is a wonderful place… I write to you today from a pleasant pub on the Heaton Moor Road just outside of Manchester. The taxi from the station cost less than the minimum fare in a London cab… The beer is brought to my table with plenty of change from a fiver… And people […]

August 22, 2014 | By | Reply More
Helpful advice for copywriters: an interview with Glenn Fisher

Helpful advice for copywriters: an interview with Glenn Fisher

I was recently asked to do an interview by a young guy in Germany who’s looking to start his own online Internet marketing business. As I’m grateful to the many people who accept my own interview requests, I happily agreed to spare an hour to take a Skype call with the chap. Indeed, if anyone […]

August 4, 2014 | By | Reply More
An interview with bestselling author and copywriter, Bob Bly

An interview with bestselling author and copywriter, Bob Bly

If you work in copywriting, there’s probably a copy of The Copywriter’s Handbook somewhere near you… Maybe it’s in that drawer you’ve not checked for a while… or hidden on the shelf between the Ogilvy, Hopkins and Schwartz… heck, it might be right next to you, acting as a coaster. Point is: this book is everywhere. And so it should be. You see, […]

July 21, 2014 | By | Reply More
A postcard from Delray Beach

A postcard from Delray Beach

Hello! Just wanted to post a quick note from my travels, which I’ll hopefully follow with some extended thoughts soon. Indeed, I’m working on a new piece at the moment all about understanding the importance of emotions in copy. Ironically, this seems to be the main focus for many of the speakers at this year’s […]

October 25, 2013 | By | 2 Replies More
My experience of the Professional Copywriters’ Network Conference 2013

My experience of the Professional Copywriters’ Network Conference 2013

As the rain pelts down outside, we take our seats in the main hall. I guess this is what they call a buzz. To me, I’m not so sure, it’s more of a warmth. A glow maybe? It might just be the lights bouncing off the wood-lined walls. Maybe it’s that most people have a day off work. But I […]

October 12, 2013 | By | 6 Replies More
An interview with top American copywriter Brian McLeod

An interview with top American copywriter Brian McLeod

It takes a pretty clued-up guy to help turn a tiny spare bedroom start-up into a hugely successful, nine-figure business that employed over 200 people… That said – you and I both know copywriters are pretty clued-up folks, right? US copywriter Brian McLeod certainly proves that. After co-founding one of the most successful product development […]

September 4, 2013 | By | 2 Replies More
Conversations on Copy: Insightful Interviews with Professional Copywriters

Conversations on Copy: Insightful Interviews with Professional Copywriters

A free report for you here, which will hopefully provide a lot of insight into the world of copywriting. I’ve collected together five of the interviews I’ve done with top copywriters from around the UK. Inside the report you’ll find the thoughts of three young freelance copywriters – Dan Adams, Stephen Marsh and Alastaire Allday – who […]

August 24, 2013 | By | 3 Replies More
Freelance copywriter Dan Adams talks writing, rhythm and rap

Freelance copywriter Dan Adams talks writing, rhythm and rap

Dan Adams is an award-winning freelance copywriter who has worked with some huge names including Virgin Media, British Gas and PayPal. I caught up with him recently to pick his brains on all things copy and found out that as well as being a fellow fan of Ogilvy, he also likes to mix things up with […]

August 7, 2013 | By | 2 Replies More
An interview with freelance copywriter Stephen Marsh

An interview with freelance copywriter Stephen Marsh

What connects TV presenter Fiona Bruce, Hollywood actor Orlando Bloom and novelist W. Somerset Maugham? Give up? Well, they’re all from Canterbury. As too is Stephen Marsh… a freelance copywriter and generally good egg. He’s written copy for a vast variety of clients all around the world, including a private detective, which is undeniably cool, […]

July 29, 2013 | By | 1 Reply More